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This family-owned Napa vineyard produces boutique hand-crafted and sustainably farmed wines. We helped redesign their logo, labels and marketing materials. We decided to keep certain elements that had brand equity including; the worker, the diamond shape and the orange color. Every design detail was refined or redesigned to better reflect their high-end product. We showed them a range of solutions (with lots more sketches developing each of the examples below).
Scroll over the thumbnails to see some sketches and alternate designs.